Clean water for everyone – Reduced rural and urban pollution including water friendly farming and sustainable urban drainage.
Water for Wildlife – Provide high quality, connected habitats that support a diverse range of species including good fish stocks and without invasive species.
Enjoying water – Provide opportunity for recreation and attractive areas for people to enjoy.
The right amount of water – Flood risk is reduced in a sustainable and cost-effective way.
Using water – Meet the needs of drinking water suppliers, business and agriculture.
Learning about water – Communities are engaged with their river, all interested people and organisations are working cooperatively to manage river environments effectively.